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Executives Charged with Crimes Turn to Social Media Marketing">Executives Charged with Crimes Turn to Social Media Marketing

December 24th, 2015 by Our Webmaster

By William Comcowich

Executives charged with financial crimes traditionally offer a blunt “no comment” and refer media questions to their attorneys, on the advice of their legal and PR staff. That’s changing. Executives under arrest might now take to social media to proclaim their innocence and offer their side of the story. The New York Times cited three […]

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Choose the Perfect Antique Accent Table Style">Choose the Perfect Antique Accent Table Style

December 23rd, 2015 by Our Webmaster

Need some help defining the perfect type of antique accent table for your decor? Take a look at this side show for a number of options. …read more

Source:: About Antiques

      

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FTC Issues New Guidelines on Native Advertising">FTC Issues New Guidelines on Native Advertising

December 23rd, 2015 by Our Webmaster

By William Comcowich

The FTC has issued new guidelines on native advertising, ads designed to appear like surrounding editorial content. Native advertising is a lucrative income stream for publishers and a powerful marketing outlet for brands. Major publishers such as The New York Times accept native ads. Early this year, almost two-thirds of advertisers surveyed said they plan […]

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The Role of Social Media and Content Marketing in Highly Regulated Industries">The Role of Social Media and Content Marketing in Highly Regulated Industries

December 22nd, 2015 by Our Webmaster

By William Comcowich

Companies in highly regulated sectors such as financial services, health care, legal services and utilities must adhere to strict rules on releasing customer information, disclosing product risks and engaging with consumers or risk severe regulatory penalties. As a result, many regulated companies remain reluctant to embrace social media marketing. Social media is built for connecting […]

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When a Kugel Isn't a Pudding">When a Kugel Isn't a Pudding

December 21st, 2015 by Our Webmaster

Kugels are a type of early Christmas ornament that can be quite valuable. Learn more about them here. …read more

Source:: About Antiques

      

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The High Value of Vintage Christmas Ornaments">The High Value of Vintage Christmas Ornaments

December 19th, 2015 by Our Webmaster

Wondering how much those old Christmas ornaments you found in grandma’s attic are worth? Here’s a good starting point for researching values. …read more

Source:: About Antiques

      

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How to Identify a Saber Leg on Antique Furniture">How to Identify a Saber Leg on Antique Furniture

December 19th, 2015 by Our Webmaster

Would you be able to recognize a saber leg? This glossary-style article describes and defines the saber leg, a furniture style that dates back to ancient Greece. Learn the periods and styles of furniture in which the saber leg flourished on chairs, sofas and stools. …read more

Source:: About Antiques

      

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5 Paths to Content Marketing Success">5 Paths to Content Marketing Success

December 18th, 2015 by Our Webmaster

By Gaurav Kumar

By Gaurav Kumar You must have heard that “content is king.” However, merely putting high-quality content on the Web is not enough to draw traffic. With over 900 million websites, nearly 200 million blogs and 144 billion emails sent every day, a proper content marketing strategy and worthwhile content are crucial to stand out from […]

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Experts Predict Greater Use of Social Media Monitoring by Marketing & PR in 2016">Experts Predict Greater Use of Social Media Monitoring by Marketing & PR in 2016

December 18th, 2015 by Our Webmaster

By William Comcowich

Increasing use of social media listening monitoring will be one of the major marketing and PR trends of 2016. Marketers often focus on the “talking” side of communication and neglect its listening aspect. That will continue to change in the coming year. A growing number of successful case studies, better monitoring and measurement tools, a […]

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Have You Heard the Term Crazing?">Have You Heard the Term Crazing?

December 17th, 2015 by Our Webmaster

What does crazing look like on an antique pottery or porcelain piece, and how does it occur? Take a look at this antiques glossary entry for more details. …read more

Source:: About Antiques

      

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