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Before Queen Anne: William and Mary Style of...">Before Queen Anne: William and Mary Style of...

October 31st, 2015 by Our Webmaster

William and Mary furniture was popular in the late 1600s and early 1700s. Learn more about the background of this style along with the types of chairs and tables made during this era. …read more

Source:: About Antiques

      

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Miss America Bowl - Pink">Miss America Bowl - Pink

October 30th, 2015 by Our Webmaster

Depression Glass Price Guide: Miss America Pink Depression Glass Bowl. Page 19. …read more

Source:: About Antiques

      

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Best Practices for Corporate Newsrooms">Best Practices for Corporate Newsrooms

October 30th, 2015 by Our Webmaster

By William Comcowich

Online newsrooms are imperative for corporate public relations, says Ibrey Woodall, vice president, Web Communications Services, at Business Wire. Communicators no longer ask if they need a newsroom. It’s simply a given that they do. Online newsrooms are essential to provide journalists quick access to information they seek. After the corporation’s main website, the […]

The post Best Practices for Corporate Newsrooms appeared first on CyberAlert Blog.

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Source:: CyberAlert Feeds

      

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The Benefits from Data Analysis for PR">The Benefits from Data Analysis for PR

October 30th, 2015 by Our Webmaster

By William Comcowich

Almost everything – from purchasing behavior to social media sentiments — can now be tracked by computer. In provides enhanced insights into consumer behavior, that data is changing how PR functions. PR departments and agencies that embrace data analysis forge ahead with greater success.Those that do not risk stagnating. With better data, PR can uncover […]

The post The Benefits from Data Analysis for PR appeared first on CyberAlert Blog.

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Source:: CyberAlert Feeds

      

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Twitter Battles Facebook for Social Media News Distribution: PR Implications">Twitter Battles Facebook for Social Media News Distribution: PR Implications

October 29th, 2015 by Our Webmaster

By William Comcowich

Newspaper and magazine revenue and readership have trended downward for years, prompting publications to reduce journalists and news space. Many print publications have already met their demise; many others are fighting to survive. Viewership of television news networks is also down substantially, almost 20 percent since 2009, according to Pew Research Center. The shrinking […]

The post Twitter Battles Facebook for Social Media News Distribution: PR Implications appeared first on CyberAlert Blog.

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Source:: CyberAlert Feeds

      

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Value of Dark Social: How Text Message (SMS) Sharing Boosts Publisher, PR & Marketing Content">Value of Dark Social: How Text Message (SMS) Sharing Boosts Publisher, PR & Marketing Content

October 28th, 2015 by Our Webmaster

By William Comcowich

Text messaging may be the most undervalued and underused social sharing channel. PR and marketing professionals may be underestimating how much of their content is shared via text messaging, also known as Short Message Service (SMS). Jamie Mottram, director of content development at the USA Today Sports Media Group, which includes the sports website For […]

The post Value of Dark Social: How Text Message (SMS) Sharing Boosts Publisher, PR & Marketing Content appeared first on CyberAlert Blog.

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Source:: CyberAlert Feeds

      

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7 Tips for Handling Social Media Mishaps">7 Tips for Handling Social Media Mishaps

October 28th, 2015 by Our Webmaster

By William Comcowich

Making a mistake, flub, blunder, gaffe, blooper on social media is remarkably easy. A brief remark, which may have seemed innocuous at the time, can easily anger some people. Sophomoric humor, culturally insensitive remarks, sexually inappropriate innuendo and comments touching on politics or religion can all cause controversies. Sometimes, people take offense even when you […]

The post 7 Tips for Handling Social Media Mishaps appeared first on CyberAlert Blog.

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Source:: CyberAlert Feeds

      

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Theranos Takes Risky PR Strategy in Response to Wall Street Journal Exposé">Theranos Takes Risky PR Strategy in Response to Wall Street Journal Exposé

October 27th, 2015 by Our Webmaster

By William Comcowich

A scathing article in the Wall Street Journal about Theranos, a start-up clinical blood-testing laboratory with proprietary devices, questioned the company’s claims about its unique finger-stick blood-testing system that eliminates the need for standard blood-drawing needles and vials. The article charged that the company used its proprietary equipment to perform only a small fraction […]

The post Theranos Takes Risky PR Strategy in Response to Wall Street Journal Exposé appeared first on CyberAlert Blog.

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Source:: CyberAlert Feeds

      

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The Battle over Fake Online Customer Reviews & Astroturfing">The Battle over Fake Online Customer Reviews & Astroturfing

October 26th, 2015 by Our Webmaster

By William Comcowich

Online customer reviews influence purchase decisions more than almost anything else does. The problem is that many online reviews are fake. It’s almost impossible to know if an online review was written by a real customer, the product manufacturer, the retailer, or a hired third party. A calculated campaign to post fake reviews is called […]

The post The Battle over Fake Online Customer Reviews & Astroturfing appeared first on CyberAlert Blog.

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Source:: CyberAlert Feeds

      

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Is Facebook’s New Search FYI a Major PR & Content Marketing Opportunity?">Is Facebook’s New Search FYI a Major PR & Content Marketing Opportunity?

October 26th, 2015 by Our Webmaster

By William Comcowich

Facebook’s new Search FYI might offer a bonanza for PR and content marketing. If nothing else, it means savvy PR and marketing pros will be pay closer attention to the social media giant. As a new, enhanced search ability, Search FYI delivers post results from the entire Facebook universe, not just posts from each […]

The post Is Facebook’s New Search FYI a Major PR & Content Marketing Opportunity? appeared first on CyberAlert Blog.

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Source:: CyberAlert Feeds

      

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